While users are expecting more from online resources, companies are looking to reduce IT costs by increased efficiency through best practice processes. SharePoint has become a system that has proven itself in adapting to meet these changing business needs. The trend over the past few years with SharePoint has been on implementation and integration within the business, while branding has been a secondary consideration. read more
How your users views and interacts with your site plays a crucial part in converting these visitors to customers. These days your web site is you’re “Shop Front”, and potential customers need to feel comfortable and secure in making a transaction or inquiry through the site. Ask yourself this “would I buy through my site”, if your answer is no then, it’s time to do something about it. With uses becoming more confident with online retail transactions, it is vital that your site appealing to the eye, easy to navigate and find information, no system errors and clear and concise content, there is no need for pages of content as customers won’t read it. read more
Is your company site mobile? Can users easily navigate, view and source information? These are important questions as Mobile internet devices (smartphones) are currently one of the fastest ways of getting your business in front of potential customers. The convenience of accessing the internet through mobile devices will see more search traffic and surfing online coming from smartphones. Taking this into account if your site isn’t mobile ready then fortunately, it’s not difficult to prepare your business and your site. read more
The big corporations have bought into it. Smaller companies, too. Even independent consultants use Twitter, LinkedIn, and Facebook to do business. It is a great way to get the word out about your product or service. It boosts brand awareness, it builds loyalty, and it attracts and retains customers. read more
With a well-designed enquiry form you can answer more of your customers’ questions more effectively and efficiently. read more
It’s a fact of life that when people hire a web designer, they don’t just want a website, they want a website that does something! There can be a world of difference between these two things. The "action" they need the website to take for them can be one of several common things: selling products for their business (an e-commerce site), generating sales leads, and/or providing free information in the hope that the visitor will make a purchase from the company at a later date. read more
While only a select few have learned how to harness and monetize their social media status, many companies are still looking for ways to use social media to make sales, broaden their reach and grow their company. read more
Following the introduction of personalised search results at the turn of the year comes Google’s latest offering – Google Instant. If your business relies on your online presence then this affects you. read more